Does The Internet Benefit Small Travel Businesses?
Yes, of course it does, but as much as it should?
When you think of the number of travel directories and websites available to travelers you would think that this is a world free of the normal conventions of business but unfortunately it is often bound by restrictions that travelers would not appreciate. Pricing of travel is one of the conventions that are not yet totally free of restrictions and understandably so due to distribution considerations.
Travel businesses using the traditional distribution chains for the sale of their products need to allow for the payments of commission to various levels of middlemen, Inbound Tour Operators, Wholesalers and Retailers, all who need to take a percentage for their efforts in enabling travel services and products to reach the consumer.
Websites however, reach directly to consumers and enable them to make direct bookings with travel providers but they can still incur the costs attributed to these middlemen. But, to place a two-tier price for each product could deter the agents from representing products so a new way had to be found. This is where TopTravelSites stepped in with their newly developed service for the travel provider who wants to continue with the traditional supply chain but also wants to encourage travelers who are comfortable with making their own arrangements directly with providers and who do not need the services of travel agents, just the internet.
The service called TopTravelVouchers gives travelers a ‘fair fare price’ on direct bookings but the provider still incurs the cost of commission.
This new price format is achieved by the travel operator issuing a voucher in exchange for marketing, promotion and deliverance of travelers directly to their websites to make their bookings. The voucher is sold to travelers at deeply discounted prices to their redemption values enabling the traveler to be the beneficiary of a ‘nearly net’ price for the travel package or service. The operator of TopTravelVouchers does not have the normal costs that are attributable to retail and wholesale agents such as shops, reservation systems, brochures and high staffing and is thus able to encourage travelers to book directly with their clients and to get a price saving for their efforts. It is in effect a travel agent that does not sell travel, only travel vouchers, which are to be used towards travel purchased from the travel companies who are participating in the service.
Many travel businesses do not use middlemen, often due to the small size of their travel operation, but they would still be prepared to pay a commission or fee for a referral or a sale. They still need to make travelers aware of their products and services and to be able to offer encouragement and a reward gives them an opportunity to reach out to travelers who prefer to deal directly with operators.
There are thousands of smaller travel businesses around the world ranging from B&B’s, Family Boutique Hotels, Small Tour Operators, Adventure and Eco Tours that are rarely seen by the vast majority of travelers. These operators are not found in the glossy travel brochures or represented by travel agents but they often have excellent products and services which can be seen on their websites. Many of them are willing to pay a commission to a seller of their products but are not able to get travel agent representation. This new voucher system allows them to encourage and reward travelers who prefer to handle their own arrangements directly with the operators by offering a price that reflects discounted commission costs and thus savings for the do-it-yourself traveler.
TopTravelVouchers sell at three price levels according to the savings on each: $30, $50 or $100usd or equivalent currency if purchased outside of the USA. They may often be purchased in multiples, benefiting families or groups and at the time of this article there was a voucher costing $100usd with a value of 1,500euros (around $2,000usd) offered on a small ship cruise in Greece that is also a small travel operator not normally represented by the agency system.
Travelers are given 100% money-back guarantees if the vouchers are not used within 1 year of issue but maybe this should be for two years as the vouchers are normally valid for 2 years. Even after the completion of travel and travelers are unhappy with the quality, the voucher cost is reimbursed by TopTravelSites and the problem taken up with the travel operator.
It is obvious that this service will only work for TopTravelSites if supported by the world of travel providers who need to expand their representation as the retention of only a small percentage on each sale needs to be followed by high volumes of voucher sales but it is a unique service offering benefits to both travelers and the smaller travel businesses in the travel industry utilising the logical use of the internet for direct bookings.
Train Travel
Train travel is an ideal means of transport in the UK and the rest of Europe. Rail travel is fast, practical and convenient in both urban and more rural areas. Railway stations often allow for car hire services if you need access to a car or perhaps need to venture to an area not accessible by train.
Rail travel is often convenient even if you have flown partway to your destination. Train travel works well for personal or corporate travel, and can be an economical way to transport staff to a conference, event venue, or meetings. It can also be a luxurious and comfortable way to transport clients quickly and efficiently. Train travel is a viable option for conferences, annual meetings and other events throughout Europe. You may be pleasantly surprised to learn that you can easily opt for rail travel to or from the UK and mainland Europe.
Booking rail travel is easy thanks to online interfaces that offer planning, scheduling and trip organisation services. Both personal and corporate travel arrangements can be made easily and practically online. Whether you need to simply book a rail ticket or opt for a full package, both can be done with little effort. Corporate travel to events including annual meetings, conferences, and other events can be planned quickly and easily. Many online trip organisers even allow you to book airline tickets, car hires, rail travel and accommodations in one step. A well planned trip can be especially important for group travel, or for corporate travel arrangements. Discount on rail fares are even available for groups of more than ten.
Eurostar services offer fast check in and a short trip between London and Paris or Brussels. Eurostar allows you to travel in high speed comfort, with champagne, drinks, and food available at your seat in Leisure Select and Business Premier Classes. Business Premier may be an ideal choice for corporate hospitality or business travel to general meetings, conferences and PR events. Business Premier offers even faster check in services as well as additional business amenities. Standard class offers affordable and practical travel between London and France. Eurotunnel can also offer those travelling by car a helpful and cost effective rail option as you simply drive your car onto the shuttle and make a short 35 minute trip via shuttle to Calais, France.
Train travel is ideal in many ways as a corporate travel option, or even for corporate hospitality events. Comfortable rail travel is convenient and practical, and some train travel routes even offer wireless internet access and charging capabilities for laptop computers. If you are transporting important clients for PR events, product launches or exhibitions, rail travel can be an excellent choice. Train travel is an ideal choice for corporate hospitality, allowing your clientele to use their travel time for business needs or work.
While train travel works well for shorter trips, it is also ideal for longer trips. Sleeper cars are available on some train routes, allowing for a comfortable night’s sleep. While train fares can be quite economical, first class seating in the UK and Europe will allow travellers an enjoyable and relaxing ride to their destination. Long distance train services are most apt to offer first class services. These may include more comfortable seating, tables, upgraded décor, meal services and more. Business travellers will also appreciate access to first class lounges in many train stations with wi-fi, power outlets for charging mobile phones, laptops and other electronics, comfortable spaces for meetings, and more.
Rail travel can be more convenient than air travel today, particularly in terms of check in times, and some travellers may simply prefer train travel. Passengers are allowed three pieces of luggage on trains in the UK, two larger items and a smaller piece of hand luggage. Excess luggage may be carried for an extra cost, as can some larger items. Check in via many rail travel companies is quite quick, with Eurostar and others estimating a less than 30 minute check in time. Business travellers in particular may find this speed and efficiency helpful.
If you are planning a corporate event, a product launch, PR events, an annual general meeting or perhaps a corporate conference, offering train travel as an option can be ideal. Train travel is both affordable and comfortable, and can offer the kind of luxury business travellers often prefer. Ample conveniences and accommodations for business travellers will appeal to your clientele. Online booking technology can allow you to schedule your event, book accommodations, rail travel, car hires, and air travel in one easy step. Consider consulting a corporate hospitality specialist to assist you in this sort of planning and make your event a true success. Your clients, employees and others will find train travel an ideal way to begin and end any event.
How to Understand, Start and Run a Successful Home Based Travel Business
Why this is such an excellent choice for a home based business, and How To Get Started
Are you seeking information on a Home Business, or possibly you’ve read a whole lot and now you are trying to sort out what might be the BEST home based business? This is a long article, but stick with it all the way and we’re very confident you’ll have your answer(s).
Are you looking for the Best Home Based Business ? Recent polls show that over 70% of people who search the Internet are looking for such an opportunity. But does something like this really exist?
Here’s the problem: if you asked ten different people what the “best” home business was, you would probably get ten different answers. The truth of the matter is it really comes down to finding the best one for YOU.
We are all coming from a unique background. Each of us first has different wants and needs, and a want or need will determine what is best. Then we all have different abilities, and yes.. your abilities DO match up to what might be the best for YOU. What’s best for a friend or neighbor and might work for them might be a total mismatch for you. This article will give you a good insigte and provide a direction on what is one of the most universally agreed upon as a “Best” business.
We all have different interests and personalities, interests , abilities, and personalities. We have different strengths and weaknesses. We also come from all sorts of different circumstances. So it makes sense that not all of us are going to be interested in the same home based business model.
If there was truly ONE business that was for everyone, can you imagine how competitive that field would be? It would be VERY difficult for anyone to make any money!
You have probably seen advertisements all over the internet about THE #1 income making opportunity. Don’t get fooled by all the hype and so-called ways to make easy money. There is no such thing.
That’s where this article comes in. This article is NOT a comprehensive list of reviews of the thousands of home based business ideas out there. It’s an article that tells you some parameters of a good home based business, then discusses the travel industry. We give you the pros and cons both of a job and being in business; we tell you the history of our industry, and then why it’s so good and the place to be right now as it rides two major trends: Travel and the Internet.
I have researched and tried (sometimes failing miserably) many home based businesses, both online and in the real world, BUT, I have found and chosen something that is a legitimate way to make a great income from home. That’s what this is about. It’s a great fit for me, but because you are NOT me and probably have a different personality (thank heaven!), it may not be for you.. and that’s ok. But if you see things as I do, and as is presented here…
The best home based business for ME is a HOME BASED TRAVEL BUSINESS. I know it will also be for many of you.
But other than the fact that I’m just a normal, ordinary guy with no special talents.. and in fact, I’m probably older than most readers at 69 and I started this just last year, this article is not about me. It only points out that about anyone can easily get involved in the home based travel business. This is about YOU and what YOU want from life and your “working hours”, whether you are a stay-at-home-mom, a retiree, or any other category.
So the question becomes, out of all the various choices: Why start a online travel business?
We are going to discuss first the “Why”, then a little about the various types, and then the “how”. This will take some time, so grab a beverage of your choice and read on. In fact, I suggest you print this out while the coffee is brewing so you can really digest it. Mark it up. Pencil in questions.. and let’s get going!
First and foremost, when choosing a home based business, it’s really important to ask yourself “Why” are you doing this, and are you prepared to take it seriously and treat it like a business? That means regular hours of commitment of time and a commitment of money as any and all businesses you own are going to require some degree of investment.
This is probably as good of a time as any to differentiate between a JOB and a Business. ..
A job, including a home based “job” is one where you are going to essentially be trading time for money, and the assumption is that you have an employer of some sort who is going to pay you either on a dollar value per hour spent, or some dollar value for certain production. That production could be sales production as it often is; it could be manufacturing production, or it could be service production.. so many envelopes stuffed; so many calls made, so many of about anything done. That person is going to pay you for that, but you know that person or company is only doing this because they are going to make a certain amount of money on you. You are essentially paid what the job is worth; what the employer could get a replacement for you for. Regardless of your skills, you are not being paid what YOU are worth, but what the job is worth. For accepting this, you get some degree of security knowing that if you do “the assignment” or “the job” you are going to receive a certain, predictable amount of money. You may even receive some benefits. But the “security” is a joke because everyone knows that there is very little security. First the employer must remain in business. He must have a market for whatever it is you are doing, and markets change.
Next, your value is relative! Maybe that employer has a cousin who would like to do your job, or maybe someone comes along willing to do your job for less money. How secure are you? People tell me every day, “I don’t want the risks of a business.” Guess again everyone! You certainly have RISK as an employee as well!. And as to investment… well, many businesses have employee borne expenses, and even the IRS recognizes this. It’s just that there are SOME “out there” that don’t require any CASH investment, but don’t kid yourself.. you ARE making an investment, only it’s hidden in the fact you’re paying it in work and in the sense that you’re not being paid as much as you might if you absorbed certain expenses yourself.
In contrast, a BUSINESS, including a home based business, is one where you choose and control what ever it is your business makes or does. It could be virtually anything, and probably the best business is one where you control the product or service. Here on the internet, Information products are tops; these are followed by service products. Then comes those things you manufacture or make, and finally, there’s the category of items someone else controls but makes available to you for resale. Affiliate programs fall into this category. But you really need to be aware that if you are going to have a BUSINESS you are going to have business expenses, even a homebased business. These are the expenses of the office first, and then you may need to have some product or have been a user of some of the service so you truly KNOW what you have and can do business from a credible point. The product or service should be one of value that if you were the buyer, you’d consume it yourself at retail. Watch the line though… you don’t want to is get into a business where you are required to purchase X dollars amount of product every month, whether you can use this or not. That’s not a legitimate business.
Depending on your philosophy, you’ll probably agree that it is very important to choose a business that interests you. Pick one that you will enjoy doing, ideally something you are passionate about. Think about it, if you are going to start a business from home, it makes sense to choose something that you will enjoy. And if you enjoy it, then you’ll probably learn more quickly and have your heart more into it when the going is tough.
But we’d put just a couple things ahead of this and put “enjoyment” as a luxury. Those things are market size and market growth. Where is your business product or service in terms of life cycle? Is your market expanding and you can ride a wave, or is it declining. And what is the market size and potential. Will there be a business available for you in 5 years? Ten?
Then lastly, we’d probably mention that the business should be ethical and compatible with what you believe. Many people who research businesses, particularly Internet businesses, know that the porn and gambling industry meets the criteria of growth and market size. You may be tempted to look in those areas, and if you are, kindly close this report or article and tear up you paper copy. This is not a part of the business world we want anything to do with. Money and income is just not that important to us.
After evaluating many, many, many businesses and participating in several since 1969, including an early successful involvement with Amway, then Free Life, and a couple others, including a few that just didn’t “go” for us, we became aware of the opportunities in the online travel business. This is a business model that has just evolved over the past few years, and is now in full momentum.
It is also important to be a part of trends. Fortunes are made by riding trends. Currently, travel is a trend to the tune of 6 trillion dollars a year! By 2010, that number is estimated to be 14 trillion dollars!
Think of all the baby boomers that will be retiring in the coming years. And what do people like to
do when they retire? What would you like to do when you retire? If you’re like me, travel is probably very near the top of that list.
That is why the travel industry provides the perfect business for opportunity seekers. It is simply taking advantage of a trend that is just starting to gain momentum. When looked at as a home based business, it rides the second trend: the growth of the Internet as a business medium.
Let’s look at how and why this has evolved into a viable Internet Based Travel Business.
People “booking travel” for others has evolved possibly in three stages. We also should consider the two major market segments: Business travel and personal or leisure travel, and in the later category, we’d include as a very close association, travel and leisure and recreational activities and lodging. We are going to focus on personal leisure travel and recreational travel market.
STAGE 1: Probably dates back about 75-80 years when the primary mode was train and ocean liner. There were no condos, few motels, and little air travel. But there were many lodges and luxury hotels. We’ve all heard of the Biltmore and others. And there was some degree of business travel, but not to the extent we had a few years ago before travel (particularly sales meetings) became so expensive. Other than those vacations to places like Atlantic City, travel was really more in the hands of the more wealthy part of the population, and most of THOSE people just did not want to be bothered making their own arrangements, or even checking places out. A small cadre of “travel agents” was born, although they probably had many more duties along the line of concierge, personal assistant, etc. In large companies, specialists were brought on board to do those arrangements… and seek out bargains and discounts for their companies.
STAGE 2: Now we have more cars, the DC-3 and early airlines are starting to emerge. We have reliable telephones; we have some early forms of fax but the telegram was the primary means of communication on short notice as mail took longer, and people are becoming aware that they can earn money booking travel for others. Providing essentially two services: Knowledge of destinations and Administrative tasks such as actually buying the travel arrangements on behalf of a third party. That third party could be a business or an individual.
Natural business evolution follows and at first small partnerships were formed because now two people might have the knowledge and experience of two different travel destinations, but as a single entity (the travel agency) be able to offer clients more options. Then this single agency could bring more volume to a travel provider such as an airline, hotel, etc than a single person, and hence negotiate better discounts, or as more often was the case, better commissions as not all discounts got passed on. Everyone benefited.
Airline traffic was particularly challenging to book, and in the late parts of Stage 2, computers began to come more and more into play, although they were both expensive and highly specialized. The affordable home computer had not yet really evolved and there were limited travel networks. Travel agencies could afford these computer systems and gain access to the various vendors, which at that time were mainly airlines, and book travel conveniently and easily. This was about to change!
STAGE 3: Change took place almost over night. The airlines deregulated as one part, and competition evolved to a point where commissions were almost non existent to the agencies. The Internet and access to travel databases within the airlines and hospitality industry literally exploded into being, and now EVERYONE had at least almost nearly equal administrative access to the services and could bypass the agencies which started going out of business at an alarming rate. The one thing certain agencies DID retain was a cadre of people who HAD traveled and did have personal experience with various providers… resorts, cruise lines, etc. But as profits to the providers themselves started to decline, so did the availability of FAM trips, and there were fewer agencies.
But along with this evolved another trend! The population is growing and there’s more travelers available, particularly in the leisure market than ever. And many of these travelers just don’t have the time to really do the research, or even to truly shop for the best and lowest costs.
But individuals devoted to and loving to travel such as stay at home moms in travel find that they can provide the same services that the old large agencies did!
All they needed was a vendor willing to work with them, and at this time, new vendors started to emerge.
The emergence is primarily in the area of recreation and resorts as unlike the airlines which have cut back and in many cases have a SHORTAGE of seats and product, resorts (and cruise lines) have continued to build and expand where today, they have an excess or surplus of inventory except for very limited times of the year.
The question becomes: How do we fill these empty rooms? These empty staterooms? These empty golf courses? These unused campsites?
The answer is: Through You!
But you don’t know where they are, or how to negotiate the pricing.. but a newly evolved list of consolidators do! Currently there are three major consolidator groups doing business in the USA, and one stands out above the other two as it has more contacts, more experience, more inventory, and essentially a better pay plan offering the customer more options. What YOU have is a list of contacts or the knowledge and time to introduce the traveling public to these options. Because you are working with the suppliers of SURPLUS inventory who is willing to fill these vacancies at deeply discounted rates, you can pass these rates on, if only you knew how to get your hands on them.
Actually, about anyone can get their hands on any one location at any time at a discount, and many people have been doing that using services such as Orbitz, Travelocity, and others But these are very sharply targeted and focused, and deal much more with just hotels, car rentals, and to some extent, airline travel. One can pick up a major magazine or metro newspaper and find condos for rent from owners, at discounts. But again, this is very limited.
How Do You Get Started?
First, you learn about the 3 major consolidator firms offering travel, and if you just let the word out that you are looking for a homebasd travel agency or company, you’ll find that these people find you very quickly. Or you can do an Internet search using terms like that and find them. Most of the firms have a fairly similar makeup in that they are offering an entire travel package or membership for a fee. This entitles the purchaser to the inside track on deeply discounted travel services.
If they are essentially all the same, what do you look for? We focus in a legitimate business first on product, so we look for product value. We look for a company with flexibility and a product mix. Not all people want to travel internationally, so is there just a domestic package? What is offered that you or your customer can do when they get to a destination? Are there name resort and theme parks? Golfing? How about great meal discounts, as we all “eat out” when we travel? We know cruising is “big” but we know the cruise lines vary from very family oriented to “swinging singles”. Is there a good mix? How about time limitations on the travel package?
As a business, what kind of support tools are available? Training is a must, and is it real, and in real time, with real live people you can talk to and ask questions of? A solid, reliable web site is a must. Does the firm you are looking to join provide one? None will do a good site free, but is this a fair and reasonable cost?
Will you have access to a personal mentor? Can you become a certified, card carrying travel agent as well if you want?
These are but a few of the questions.
The “How Do You Get Started” in the home based travel industry is best summarized by 3 words: “Do Your Homework”
Well, now that you know some of the history, let’s look at a couple more things, starting with some of the advantages of this, particularly in comparison to other options you may have selling nutritional products, informational products, skin care, diet products, or many others.
Aside from the money making potential in our industry, there are many other advantages.
It is easy to start. This facet never ceases to blow me away With the invention of the internet, businesses that have traditionally always been brick and mortar establishments are now available to all of us. The internet makes it easy for everyday people like you and me to start a small business online. We can reach people all over the world, 24 hours a day, 7 days a week from the comfort of our own home. People can be checking out your business while you are sleeping, on vacation, or whatever. Phone services like Skype let us actually talk to people all over the world (one of us might be sacrificing some sleep due to time zone differences, but technically, it’s possible!)
Your business is relatively inexpensive to start, particularly compare to a more standard travel agency business. Because you no longer need a regular office, insurance, and employees, businesses. In fact, if you set up a legitimate IRS qualifying home office, many of the costs you have at your current home now become tax deductible (see your accountant, and if you don’t have one.. get one. Maybe you can even barter some travel services for HIS services).
Your potential clients include almost everyone. Who doesn’t like to travel or need a vacation? And if the economy slows, your business grows! Previous travelers who thought nothing of paying full price now start to look for discounts.
You can save a lot of money on your own travel.
What’s the point of owning a business if you don’t get some fringe benefits? With a home based travel business, you become eligible for some incredible discounts. And because you are your own boss, you will have more free time to go on vacation and take advantage of these discounts.
Is there a downside to a home based travel business? Sure, there is in any business.
Travel is a very competitive industry.
In order to have an edge, you have to differentiate yourself from the rest by branding yourself with a superior product. Those who read this article and find a specific interest and contact us as the author will be given some very specific knowledge on how to do this and succeed.
Other than that, I have not come across any other disadvantages to a home based travel business.
We hope you have found this article to be greatly helpful and look forward to seeing a few of you join us in this exciting industry soon.